Protein Supplements Market Growth Accelerated by Increased Demand for Protein among Health Conscious Consumers

 

Protein supplements are gaining widespread popularity among health conscious consumers as they offer a convenient way to achieve dietary protein requirements. Protein supplements come in various forms like protein powders, protein bars, ready to drink products etc which provide high quality protein to build muscle mass and support weight management goals. The Global Protein Supplements Market Size is estimated to be valued at US$ 31.6 Bn in 2023 and is expected to exhibit a CAGR of 10% over the forecast period 2024 to 2031, as highlighted in a new report published by Coherent Market Insights.

Market key trends: Increased demand for protein among health conscious consumers
One of the key trends driving the growth of the protein supplements market is the increased demand for protein-rich products among health conscious consumers. Protein has gained popularity as an important macronutrient for muscle building and weight management. With growing awareness about fitness and wellness, consumers are increasingly incorporating protein supplements in their diet and workout regimes. Various protein supplements offerings from manufacturers catering to different consumer needs is further fueling the market growth.

Segment Analysis
The global protein supplements market is dominated by the whey protein isolates powders segment. This segment accounts for over 35% of the total market share as whey protein isolates provide high biological value and concentration of protein content per serving making it popular among gym-goers and health-conscious individuals for muscles building. The ready-to-drink protein shakes segment is expected to witness the highest growth during the forecast period owing to increasing preference for convenience protein sources on-the-go coupled with rising demand for liquid supplements among young populace.

Key Takeaways
The global protein supplements market is expected to witness high growth.

The Asia Pacific region is projected to witness the fastest growth during the forecast period owing to the rapidly growing number of gym subscribers, rising fitness consciousness among the young population, and increasing spending power in countries like China and India.

Key players operating in the protein supplements market are Cerner Corporation, Allscripts, Apple Inc, Telefonica S.A., McKesson Corporation, Epic Systems Corporation, QSI Management, LLC, AT&T, Vodafone Group, Airstrip Technologies, Google, Inc, Samsung Electronics Co. Ltd, HiMS, Orange, Qualcomm Technologies, Inc, Softserve, MQure, Computer Programs and Systems, Inc, Vocera Communications, IBM Corporation, CISCO Systems, Inc.

Get More Insights Here: https://www.newswirestats.com/protein-supplements-market-trends-growth-and-regional-outlook-2023-2030/

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