Product Information Management Software (PIM) Boom Powered by Automated Trading Growth
Product Information
Management (PIM) software allows organizations to centralize product
information and maintain consistency across all sales and marketing channels by
automating repetitive tasks. Global leaders increasingly rely on AI-powered PIM
solutions to synchronize product catalogs, images, attributes, and descriptions
for frictionless commerce. The global Product Information Management Software
(PIM) Market is estimated to be valued at US$
15.79 Bn in 2023 and is expected to exhibit a CAGR of 3.9% over the forecast period 2023 to 2030, as highlighted
in a new report published by Coherent Market Insights.
PIM solutions capture core product attributes once and allow selling
organizations to focus on strategic priorities rather automated tasks. Products
can be intuitively organized, enriched with multimedia content and made
globally available through a single source of truth. PIM also ensures regulatory
compliance and accuracy which is critical for high-value industrial goods. The
need for intelligent product information management is growing with the
expansion of sales channels, personalization at scale and emphasis on buyer
convenience.
Market key trends:
The increasing adoption of automated trading is one of the key drivers
augmenting the growth of the PIM software market. Automated trading uses
algorithmic processes to analyze market data and execute trades when predefined
criteria are met. Integrating PIM systems with automated workflows allows
organizations to instantly update product catalogs when changes occur at any
point in supply chain. This enables real-time availability across e-commerce
sites, quote engines and other sales touchpoints. Automated content
distribution reduces manual errors and improves consistency of customer
experience. Advancements in ML and AI are further enhancing the ability of PIM
tools to streamline product syndication for modern multichannel commerce.
Segment
Analysis
The global product information management (PIM) software market is dominated by
the multi-domain PIM segment. Multi-domain PIM solutions allow management of
product information across various domains like e-commerce, procurement,
planning, etc. through a centralized system. They offer synchronization of
catalog data across all customer-facing channels. This helps companies reduce
errors, maintain consistency of product information, minimize redundancy, and
improve operational efficiency. Multi-domain PIM software has gained prominence
as businesses focus on delivering seamless omni-channel experiences to
customers.
Key Takeaways
The Global
Product Information Management Software Market Size is expected to
witness high growth over the forecast period of 2023 to 2030. Technological
advancements, growing e-commerce industry, and the need to enhance customer
experience are driving increased adoption of PIM solutions.
Regional analysis: North America
currently dominates the global PIM software market accounting for over 35%
share. Significant presence of major PIM vendors and early adoption of
technologies in the region support market growth. Asia Pacific is expected to
grow at the fastest pace during the forecast period supported by rising digital
transformation initiatives in countries like China, India. Rapid expansion of
e-commerce and manufacturing industries is propelling demand for PIM solutions
to manage complex product lifecycles.
Key players operating in the product information management (PIM) software
market are Crown Technology, Inc., Venator Materials PLC, Verdesian Life
Sciences, LLC. These players are focusing on new product launches and
partnerships to expand their customer base and offerings. For instance, Crown
Technologies partnered with global B2B e-commerce platform TradeGecko to
integrate its PIM platform with TradeGecko's catalog management system. This
enables joint customers to centrally manage product content across sales
channels.
For
More Insights, Read: https://www.newswirestats.com/product-information-management-software-pim-market-demand-growth-and-regional-outlook-by-2030/
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